Finding time to manage your social media accounts while you’re also running a business is an obstacle that almost every entrepreneur faces at some point as their company grows. Luckily, the digital age also offers several different social media management tools that can be used to save time and energy on social media.
Today we’ll look at three of my favorite tools, followed by an infographic that will further develop your skills on today’s top platforms. Best practices, additional tools, and headline tips, it’s all there and more!
The 3 Best Social Media Management Tools
The ideal social media management tool should automate your efforts while also providing you with tools to track and replicate your success. Let’s check out three tools that I recommend to everyone when they start a blog.
1. Buffer
I am a huge fan of the Buffer app for managing social media. This simple and easy-to-use tool gives you the ability to create and schedule posts up to a week in advance. Have some free time? Sit down and plan out your entire week on social media! It can also re-post and retweet anything that was successful with the press of a button.
There are three different plans for businesses who need scalability in their social media management. These plans dictate how many social accounts can be managed per profile, and how many team members will have access to each profile.
You’ll also get extra features with higher plans like a dedicated customer service team, and rich analytics for each of your posts.
Try Buffer2. IFTTT
While it looks like an odd acronym, the name of this tool stands for “if this then that” which also happens to describe what it does. IFTTT allows you to create automated process that you can customize from the ground up. As the name suggests, if one thing happens, it will trigger another without your input.
Do you need to post a tweet each time you post on your blog? It can do that, no problem. It also works well with Buffer to completely automate your social media efforts. You can also use this tool to monitor your competition as well!
If a competitor posts something on Facebook, you can be notified immediately via email so you can see what they’re saying.
Sign-up for IFTTT3. Tweriod
This app is for those who are more focused on Twitter, which is entirely possible. I always recommend that businesses start with the platforms where they have the most possible leads. Tweriod analyzes your audience on Twitter and finds out several useful statistics:
- What days to post
- What times to post
- Analysis of up to 1,000 followers
- And more
These are, of course, based on your actual followers, which gives you valuable insight into your audience.
Try TweriodSocial media image size and social media management tools cheat sheet
Social media platforms are each composed of countless moving parts. Mastering even one of these platforms takes an incredible amount of time. Everything about your posts matters, which is why the infographic below breaks down today’s top platforms along with recommended social media management tools for each social networks.
Over to you
With the right social media management tools, you can save time a lot of time when managing your accounts.
Besides these, there are a host of other tools that can help you manage other parts of your social media channel.
Are you currently using any of the tools listed to manage your social media accounts?
If so, I would love to hear which tools you are using and how much they have helped you.
Please share them with me on Facebook, Twitter, LinkedIn or in the comments below.